Rilakkuma Store 5th Anniversary Plushie!

Finally here – the Rilakkuma Store 5th Anniversary Plushie!

Rilakkuma Store 5th Anniversary - full

Just hanging out.

Rilakkuma Store 5th Anniversary - fish

Mr. Red Sea Bream says “Hello!”

Rilakkuma Store 5th Anniversary - Kiiroitori

Kiiroitori rides along in the back!

Rilakkuma Store 5th Anniversary - tags

Red fabric ribbon says “Rilakkuma Store 5th Anniversary!”

Rilakkuma Store 5th Anniversary - coasters

Plus some Halloween coasters! My first Halloween-themed Rilakkuma items actually haha

He kinda looks like a Christmas ornament, doesn’t he?

Oh my gosh, I pre-ordered him way back in September and just received him this weekend because I was waiting for the Happy Natural Time Series Caravan design to be announced for the longest time. Ah well, he is definitely worth the wait!

As I mentioned in a previous post, the first Rilakkuma Store (Umeda) opened five years ago – to celebrate, San-X released both an anniversary plushie specific to the Umeda branch (chestnut-themed) as well as an anniversary plushie for the Rilakkuma Stores as a whole (this guy!).

Rilakkuma and Kiiroitori are riding a big red sea bream (鯛, tai), a symbol of good fortune in Japanese culture. There’s also a Japanese proverb “腐っても鯛” (Kusattemo tai) which roughly translates to “No matter how spoiled/old, it’s still sea bream” because even when sea bream isn’t very fresh, its flavor lasts longer than most other fish so it’s still good to eat (turns out that the fish produces a substance, inosinic acid, that decomposes slower than most fish and helps it resist spoiling!). Following, this proverb reflects how even in dire circumstances or old age, a person of quality still has their worth.

Hopefully this Rilakkuma and sea bream will give me some good luck for my upcoming medical school years!

In other news, the Rilakkuma x Enherb collaboration is gearing up again!

Rilakkuma x Enherb 2013 - Winter ad

I love their ad this year!

Looks like they’ve extended their product line since last year with some honey/herb mix and bath salts, which is great to see!

The Enherb collab is close to my heart because (1) I love tea and (2) it was one of my very first posts on my blog!

Speaking of flashbacks to old loves, how CUTE is this new ad for the new Sumikko Gurashi tableware line?

Sumikko Gurashi - tableware ad

Too cute to eat?

Appropriately, Tonkatsu is positioned at the very end of the cutlet hahaha

So amazing to see San-X developing Sumikko Gurashi! My sister has the mini plush like the one in the photo, and we both have the larger/regular sized one too!

Tonkatsu has always been my favorite, and like Enherb, was also the subject of one of my blog’s earliest posts :D

Speaking of which, Rilakkuma Lifestyle’s 1 year anniversary is coming up on the 21st – wow, I can’t believe it’s been a year already!

Sumikko Gurashi – Tonkatsu!

Sometimes I get really one-tracked minded when it comes to Rilakkuma, and I forget San-X has a boatload of other characters they promote.

Recently, my sister and I discovered this character while cruising the San-X Net Shop blog:

Sumikko Gurashi - Tonkatsu

Kinda looks like a Diglett, right?

This character is Tonkatsu (とんかつ) – the fried pork cutlet. His character description states that he’s that last leftover piece of tonkatsu; he’s 1% meat, 99% fat – and is always left behind because of his fat content.

Sumikko Gurashi - Tonkatsu backstory

Apparently, his pink nose is the 1% meat – the rest is breaded fat and grease!

In September 2012, this guy was introduced as part of a whole series of amorphous characters called Sumikko Gurashi (すみっこぐらし), which (very) roughly translates to “beings living in corners” (like of a house). I suppose I can imagine leftover crumbs of tonkatsu making their way into corners of a room.

In Sumikko Gurashi, Tonkatsu is joined by:

  • Shirokuma (しろくま): a runaway polar bear who doesn’t like the cold
  • Penguin? (“ぺんぎん?): an insecure green penguin (but maybe a kappa who lost its bowl?) questioning his identity
  • Neko (ねこ): a shy cat who likes to scratch
  • Tapioca (たぴおか): pearls of leftover boba
  • Zassou (ざっそう): an ambitious weed who dreams of being a bouquet
  • Hokori (ほこり): a happy corner-inhabiting dust particle
  • Furoshiki (ふろしき): Shirokuma’s luggage cloth
  • Nisetsumuri (にせつむり): a slug who pretends to be a snail by wearing a shell
Sumikko Gurashi - set

The whole Sumikko Gurashi team!
Top row: Shirokuma, Penguin?, Tonkatsu, Neko, Tapioca, and Zassou
Bottom row: Hokori, Furoshiki, & Nisetsumuri

What a team! I wonder how they came to be friends…